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Glossary
The words you'll meet across Hootmix, in one place.
| Term | Meaning |
|---|---|
| Workspace | A shared space that holds links, folders, tags, members, webhooks and API keys. Its limits come from its owner's plan. |
| Owner | The member who created the workspace. Their plan sets the workspace's limits. |
| Link | A short URL (domain + short path) and where it sends people. |
| Short path (slug) | The part after the domain: sale in go.example.com/sale. Lowercase letters, numbers and dashes, up to 64 characters, unique per domain. |
| Domain | The host a short link lives on. Domains are added by platform admins and shared by every workspace (Global). |
| Link type | How a link chooses its destination: Redirect, Device targeting, Smart link or Split test. |
| Destination | The address a visitor lands on. |
| Redirect type | The HTTP status a link answers with: 301, 302, 307 or 308. |
| Visit | One recorded open of a link by a real browser. Bots and link-preview crawlers are not recorded. |
| Unique visitor | A browser counted once, recognised by a first-party cookie. |
| Click event | A single visit as the API and webhooks see it, with an id you can tag. |
| Tag | A label you put on click events, such as converted, to measure them. |
| Folder | A place to group links. Folders can hold subfolders. |
| Link preview | The title, description and image chat apps and social networks show when a link is shared. |
| Plan | Free, Pro or Business: the limits and features a workspace gets. |
| Seat | One member place in a workspace. The plan sets how many. |
| Webhook | A signed HTTP request Hootmix sends to your server when something happens. |
| API key | A secret that lets your code use the Hootmix API with the scopes you picked. |
FAQ
Is a visit the same as a click?
Yes. The dashboard says visits; the API and webhooks call each one a click event.